If business don’t want to be lost or be eaten up by the competition because of growing global market density then they should be concerned about expanding their marketing budget. If a business does not know the effects of its marketing strategy then it will not be concerned at all about this.
Today there are many marketing managers who are trying their best to convince their internal managers and CEOS to enhance their online presence through marketing strategies and SEO. However, most managers and CEOs are concerned because they see these marketing strategies as additional costs of the business that can drain their limited resources that they have to live by.
However, what managers and CEOs fail to recognize is that these costs will somehow also introduce growth to the company because all they think about it maintaining their status quo and additional expenses … Read the rest